{"id":2637,"date":"2025-04-30T16:05:56","date_gmt":"2025-04-30T21:05:56","guid":{"rendered":"https:\/\/blogs.und.edu\/business-engagement\/?p=2637"},"modified":"2025-04-30T16:07:02","modified_gmt":"2025-04-30T21:07:02","slug":"success-story-goodbulb","status":"publish","type":"post","link":"https:\/\/blogs.und.edu\/business-engagement\/2025\/04\/success-story-goodbulb\/","title":{"rendered":"Success Story: GoodBulb"},"content":{"rendered":"<h3><a href=\"https:\/\/blogs.und.edu\/business-engagement\/wp-content\/uploads\/sites\/4\/2025\/04\/Photo-Tom-Enright-GoodBulb-Fargo.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-2638\" src=\"https:\/\/blogs.und.edu\/business-engagement\/wp-content\/uploads\/sites\/4\/2025\/04\/Photo-Tom-Enright-GoodBulb-Fargo-300x201.jpg\" alt=\"\" width=\"300\" height=\"201\" srcset=\"https:\/\/blogs.und.edu\/business-engagement\/wp-content\/uploads\/sites\/4\/2025\/04\/Photo-Tom-Enright-GoodBulb-Fargo-300x201.jpg 300w, https:\/\/blogs.und.edu\/business-engagement\/wp-content\/uploads\/sites\/4\/2025\/04\/Photo-Tom-Enright-GoodBulb-Fargo-768x512.jpg 768w, https:\/\/blogs.und.edu\/business-engagement\/wp-content\/uploads\/sites\/4\/2025\/04\/Photo-Tom-Enright-GoodBulb-Fargo.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>GoodBulb &#8211; Fargo, 2016<\/h3>\n<p>Tom Enright owns GoodBulb, a Fargo-based company focused on selling lightbulbs and making life brighter for others.<\/p>\n<p>After operating as a wholesale and retail lightbulb distributor under different trade names, Enright saw an opportunity to grow his online business by selling through Amazon.com and other online marketplaces.\u00a0 A local banker suggested he seek assistance from the ND SBDC in developing his business plan and financial projections to obtain funding for his expansion.\u00a0 The funding would be used to hire new staff and to purchase additional inventory &#8212; and new software to manage the inventory.<\/p>\n<p>After Enright completed his business plan and financial assumptions, the Fargo SBDC developed comprehensive financial projections and researched various funding options.\u00a0 Enright initially sought to obtain conventional bank financing.\u00a0 However, after the company received primary sector designation, it was eligible for funding through the ND Development Fund. Enright took advantage of this opportunity.\u00a0 The ND SBDC assisted him in preparing his loan request to the ND Development Fund Board, which approved the funding in late spring 2016.<\/p>\n<p>Since then, he has focused on establishing and building the GoodBulb brand.\u00a0 In addition, the company has started manufacturing its own LED lightbulbs, or GoodBulbs. The company is also creating a <a href=\"http:\/\/goodbulb.com\/\">new website<\/a> so customers will be able to purchase lightbulbs through Amazon or directly through their website.<\/p>\n<p>But the story doesn\u2019t end there. Motivated by his own personal experience of his one-year-old son\u2019s serious illness and miraculous healing a few years ago, Enright is on a mission to use the GoodBulb brand to improve the lives of others. At the core of GoodBulb\u2019s branding is one simple phrase: \u201cBe Good.\u201d It\u2019s a phrase that Enright connects with his personal story, and with the hope he has to use his business to help others.<\/p>\n<p>They\u2019ve already started locally.\u00a0 In February 2016, Enright received media attention by selling blue lightbulbs in support of Fargo police officer Jason Moszer, who was killed in the line of duty, and donated 100% of sales to the Moszer family.<\/p>\n<p>In the long run, Enright wants to use GoodBulb to supply homes in third-world countries with LED lanterns and replace dangerous and costly kerosene lanterns.\u00a0 He plans to partner with organizations already on the ground in these areas and use GoodBulb\u2019s profits to buy thousands of lanterns.<\/p>\n<p>Enright hopes GoodBulb can serve as proof that a company can do well (on the bottom line) while doing good, and in so doing, inspire other small business owners.<\/p>\n<p>\u201cWe\u2019re not gonna change the world,\u201d he said. \u201cBut we are doing more than just selling a lightbulb. We want to do good with every lightbulb that is sold.\u201d<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>GoodBulb &#8211; Fargo, 2016 Tom Enright owns GoodBulb, a Fargo-based company focused on selling lightbulbs and making life brighter for others. After operating as a wholesale and retail lightbulb distributor under different trade names, Enright saw an opportunity to grow his online business by selling through Amazon.com and other online marketplaces.\u00a0 A local banker suggested [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":2638,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[525],"tags":[],"class_list":["post-2637","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nd-sbdc-success-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Success Story: GoodBulb - ND Small Business Development Centers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.und.edu\/business-engagement\/2025\/04\/success-story-goodbulb\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Success Story: GoodBulb - ND Small Business Development Centers\" \/>\n<meta property=\"og:description\" content=\"GoodBulb &#8211; Fargo, 2016 Tom Enright owns GoodBulb, a Fargo-based company focused on selling lightbulbs and making life brighter for others. 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