Dr. Assion Lawson-Body and Laurence Lawson-Body paper accepted in the Issues in Information Systems journal
Research Highlight: Dr. Assion Lawson-Body and Laurence Lawson-Body paper accepted “Impacts of Artificial Intelligence Applications on Prescriptive Analytics” in the Issues in Information Systems journal.
Authors: Assion Lawson-Body (University of North Dakota), Laurence Lawson-Body (University of North Dakota), Abdou Illia (Eastern Illinois University), Kamel Rouibah (Kuwait University)
Journal: Issues in Information Systems (NCoBPA JQL Level 2), Volume 26, Issue 2, pp. 292-308, 2025
Article Title: Impacts of Artificial Intelligence Applications on Prescriptive Analytics: Content Analysis Based on Systematic Literature Review
Abstract:
AI applications have rapidly expanded, providing significant advancements in prescriptive analytics across organizations. However, existing research has not yet capitalized on those advancements. While current research has focused on the fear of people losing their jobs or even lives and not being protected by legislative bodies, a significant gap remains in the absence of AI applications in organizations and how organizations utilize them for prescriptive analytics. This research aims to fill this gap by designing a framework to show the relationship between AI’s three applications (reinforcement learning, computer vision, and fuzzy logic) and prescriptive analytics in organizations. Qualitative data were collected using an in-depth systematic literature review and were processed using content analysis. Hypotheses were tested using Chi-square analysis. Findings indicate that reinforcement learning, computer vision, and fuzzy logic have a positive impact on prescriptive analytics. Theoretical and practical contributions were offered.

