UND Today

University of North Dakota’s Official News Source

60th Annual Potato Bowl USA Week is here!

Beloved community celebration returns for its sixth decade with French Fry Feed, parade and Fighting Hawks football

Football team runs out onto field during Potato Bowl, Sept. 6, 2025.
UND’s team runs out onto the field at the Potato Bowl football game in the Alerus Center, Sept. 6. During the game, UND beat Portland State 50-20 in front of 11,469 fans. Photo by Mike Hess/UND Today.

The french fries are back, and so is one of the Red River Valley’s most beloved traditions.

Potato Bowl USA is celebrating its 60th annual festival, bringing a week of community events, family activities and Fighting Hawks football to Grand Forks and East Grand Forks, through Sept. 5. The annual celebration honors the region’s rich potato-growing heritage and the longstanding partnership between the University of North Dakota and the Red River Valley potato industry.

One of the week’s signature events, the world-famous French Fry Feed, returns to University Park today, Thursday, Sept. 3, beginning at 4 p.m. Along with enjoying plenty of hot french fries, attendees can visit a Kids Fun Zone, featuring inflatable games, face painting, a magic show and other family-friendly activities.

French fries being served
A great time was had by all during the French Fry Feed in University Park, an annual highlight of Potato Bowl Week in Grand Forks. Photo by Mike Hess/UND Today.,

The celebration continues throughout the week with events including the Get Wet & Run Wild Kids Fun Run on Friday, Sept. 4, at Choice Health & Fitness. The fun run invites children 14 and younger to tackle a variety of water-themed obstacles while helping raise funds for local food banks.

Saturday’s festivities begin with the KEM Shrine Potato Bowl Parade, billed as the region’s largest parade. The parade steps off at 10 a.m. Saturday, Sept. 5, winding through downtown Grand Forks and East Grand Forks before attention turns to the football field.

The week culminates with the Potato Bowl USA football game, as the University of North Dakota Fighting Hawks take on the St. Thomas Tommies, at 3 p.m. Saturday, Sept. 5, at the Alerus Center. Tailgating and gameday activities will surround the matchup, with parking lots opening at 8 a.m.

Hawk mascot leads march
Each year, UND sports a big presence in the Potato Bowl USA parade through the Grand Cities. UND photo.

Potato Bowl USA has grown from a local celebration into a regional tradition over the past six decades, bringing together community members, visitors, students, alumni and fans to celebrate agriculture, education and football in the Red River Valley.

For a complete schedule of events and additional information, visit potatobowl.org.